With so many engineers out of work due to the down economy, and thousands of recent graduates looking for jobs, there has never been a better opportunity to hire great talent.
That’s why now is the time for polyurethane processors and suppliers to take a leadership position as an information resource for job candidates. By doing so, you can heighten interest in cast polyurethane as a great career and your company as a great place to work. It’s a chance to attract a higher caliber of engineer, while fostering the skills of the next generation of polyurethane experts, as well.
Here are a few basic ideas for promoting cast polyurethane for recruiting purposes.
- Point people to this blog and other PMA resources. The point of the SurprisinglyVersatile.com portal is to build community and get people talking about cast polyurethane issues. Get them involved in our conversation here—and chime in yourself! Keep in mind that you can also take advantage of promotional materials PMA is producing, including the Surprisingly Versatile brochure. Need copies? Contact (414) 431-3094 today.
- Develop a strategic partnership with a trade or technical college. By taking this approach, you can build relationships with faculty who may be interested in enhancing their curriculum with polyurethane knowledge and hands-on opportunities. The goal is to get engineers-to-be interested in polyurethane early in their studies. Partnering with a school also opens doors for you and your company to participate in or even host continuing education courses for engineers who are looking for new opportunities due to layoffs or career shifts.
- Experiment with social media. Taking advantage of social media resources such as facebook and LinkedIn can give you access to students and other job seekers across the country. Start, join and monitor groups where you can listen to these audiences while sharing job opportunities, scholarships, new products, and company news.
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